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A show about the challenging, rewarding, and complex inner terrain of building a business that’s part of your spiritual assignment — creative, service-driven, and inseparable from who you are. We explore the emotional patterns, nervous system responses, identity shifts, and shadow work that surface when your livelihood is also your calling. Hosted by veteran life and business coach Cera Byer, with unpolished, nuanced conversations — solo and with guests — about self-concept, capacity, visibility, boundaries, spiritual growth, and the inner edges of heart-centered entrepreneurship in late-stage capitalism.
Episodes
Friday Apr 18, 2025
Friday Apr 18, 2025
A lot of the clients who come to me are stuck at $8K, $10K, even $15K months. They have drive, intelligence, and creativity. They know how to sell.
And they’re ready to double (or triple, or 10x) their revenue.
Buuuuuuuut…
Their current business wasn’t built from an embodied ethos of wealth and ease.
It was built from a foundation of “money comes from hard work,” from “justifying” prices, from “going above and beyond.”
And when that’s your operating system and you want to scale? You default to adding more:
more offers, more content, more pressure, more complexity.
Cuz if we want more we have to do more, right?
This is where growth feels paradoxical.
Because scaling isn’t about proving your worth by doing more.
It’s about honing in on exactly what works, and editing everything else.
In this episode I break down exactly what I'd do if I was stuck at $10k months and wanting to scale to $20k months and beyond.
If this is the work you know you need to do in your business, now is the time to apply for Powerhouse Mastermind.
www.intuitiveedgecoaching.com/powerhouse
Not sure if it's right for you? DM me on instagram & let's talk about it.
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